Algorithmic Play // Protocol 04
Velocity Metrics
The translation rate between short-form video engagement and long-form streaming consumption.
A viral moment does not automatically equal streams. The conversion rate (Velocity) depends heavily on the nature of the "Hook".
The Conversion Funnel
If the hook is purely a meme (e.g., a funny soundbite), the DSP conversion is often under 2%. If the hook is a genuine musical drop (see Retention Hooks), conversion can spike to 15-20%.